Lead Generation: how to get started, 10 lures to capture contacts and more awesome tips

Check out the types of lead generation baits that work very well and that you can replicate in your company, taking the first steps Lead Generation is the beginning of the Inbound Marketing strategy, with traffic generation tactics to attract visitors and educational materials to convert those visitors into Leads. Thus, using techniques such as Marketing […]

[Video] How to use inbound marketing to sell real estate?

New times demand new strategies, don’t they? Knowing that most purchases start on the internet, why not use inbound marketing to sell real estate? It is a strategy that, in addition to being more economical, brings a lot of results. Did you know, for example, that an advertisement in a newspaper printed on Sunday costs around 440 […]

[Video] What a real estate email marketing should look like

According to McKinsey & Company, email marketing is 40 times more effective than all other social networks combined. This does not mean, of course, that you should abandon updating a real estate website or stop advertising your properties on social media. But creating and triggering real estate email marketing is an indispensable complement to your strategy to strengthen customer relationships. […]

Discover How Local SEO for Real Estate Drives Sales

After adopting inbound marketing, you noticed that your real estate website started to be highlighted in Google’s search results. At first, this is great. But there is a problem: visitors from different regions end up coming to your site, but because of the distance, they never start a negotiation. And this is where local SEO for real estate helps drive sales. […]

How to improve online service in the real estate market

Gone are the days when a realtor had to spend all day calling all of his clients. The new behavior of buyers requires a new approach. Here, we’re talking more specifically about how to improve online service in real estate. Responding to your customers’ queries via the internet can speed up a negotiation. Not to mention that it […]

How to use WhatsApp to sell real estate

WhatsApp is one of the most used means of communication today. More than 2 billion people use the service every day worldwide. One of the reasons for this is its interactivity and easy access, as people not only exchange messages, but send photos, videos, audios, and even make calls through the application itself. In the video below we […]

Seasonality in the real estate market: does it exist?

Many businesses suffer from seasonality, that is, they have limitations according to the season or seasons of the year. For example, ice cream parlors, in which the mass consumption season is limited to the hottest days. Now, is there seasonality in the real estate market? The question is a good one. How about we clarify this question together? Read […]